Big Zulu & LMK Music Release Campaign

The Brief

Building anticipation before drop day

Artists Big Zulu and LMK were preparing for a music release and needed marketing materials to promote the upcoming song across digital platforms. They required animated visuals that would announce the release, generate anticipation, and communicate streaming platform availability, creating shareable content that would drive awareness and engagement leading up to launch day.

Our Solution

Motion-first artwork built to stop the scroll

We created animated marketing visuals designed for social media distribution and digital promotion. The artwork communicated key information: artist names, song title, release date, and streaming platform availability, in an eye-catching, dynamic format optimized for Instagram, Facebook, and other social channels. The animations were designed to stop the scroll, generate excitement, and drive fans to streaming platforms on release day.

Scope

What We Delivered

Animated marketing visuals for music release
Social media-optimized artwork
Digital promotional materials for streaming platform launch
Shareable content for artist and label use

Outcome

Drop day, delivered.

The animated visuals successfully supported Big Zulu and LMK's music release campaign, providing shareable promotional content that communicated release details and built anticipation across social media platforms. The marketing materials contributed to a professional, polished launch campaign for the artists.